Mental Monday: Oh, the places you’ll go by Dr. Seuss

Good Morning, Social Rabbit here with your guide to the world of social media.

You may think that Oh, the Places You’ll Go! by Dr. Seuss is an unusual choice for the book review, however, this is a fantastic business book.  It has been ranked in the top 10 of business books of all time!  The reason I choose it is because you can read so much into it, it can be used for lots of different aspects of business and social media is one of them.

Here are some extracts from the book which can help you with your social media marketing…

You’ll look up and down streets.  Look ‘em over with care.
About some you will say, “I don’t choose to go there.”
With your head full of brains and your shoes full of feet
you’re too smart to go down any not-so-good street

And you may not find any
you’ll want to go down.
In that case, of course,
you’ll head straight out of town

Get it?  Use your head and choose your social networks carefully and don’t feel you need to stay where everyone else is, do what’s right for you.

You will come to a place where the streets are not marked.
Some windows are lighted.  But mostly they’re darked.
A place you could sprain both your elbow and chin!
Do you dare to stay out?  Do you dare to go in?
How much can you lose?  How much can you win?

And IF you go in, should you turn left or right…
or right-and-three-quarters?  Or, maybe, not quite?
Or go around back and sneak in from behind?
Simple it’s not, I’m afraid you will find,
for a mind-maker-upper to make up his mind.

This place where the streets are not marked is for many of us social media, we don’t know which way to turn, how to make up our minds on the best way to go.  It’s all about exploration and trying things to see if they work and if they don’t then change them.

You’ll get mixed up, of course,
as you already know.
You’ll get mixed up
with many strange birds as you go.
So be sure when you step.
Step with care and great tact
and remember that Life’s
a Great Balancing Act.
Just never forget to be dexterous and deft.
And never mix up your right foot with your left.

Words of encouragement, but also words of warning, you can’t be complacent and stick with the same all the way along, you need to balance and change things up.

I love this book, and will often go back and read it, as it is all about life’s ups and downs, but also encouraging, and enlightening if you can apply the lessons in it to what you are dealing with in business.

Check it out and have a laugh, remember to make it fun and your readers will enjoy it to!

Next week there will be a more “serious” book, but until then enjoy your social media exploits.